Built to Convert
Loads fast, works on phones, one tap to call or WhatsApp.
- Mobile-first — 85% of searches are on phones
- Click-to-call + WhatsApp on every page
- Under 2 seconds load — hand-built, no bloat
Tradie Launch is your foundation — a flash website plus the software platform that runs your business. Hosting, CRM, calendar, invoicing — all in. Live in 7 days.
Your competitor — probably half the tradie you are — has a site that looks the goods, loads fast, and ranks on Google. Customers don't know who's better. They call whoever looks more legit. That's the gap. And it's costing you every single day.
Here's the maths nobody shows you. Not a scare tactic — just what actually happens when customers Google your trade and find someone else.
Every month you wait is another month of customers bouncing to the tradie who looks more legit. The Free Yarn shows you exactly where the leak is.
Book a Free YarnNot a template. Not a WordPress site with 47 plugins. Three things built properly from day one — then the software platform sits behind it (see the next section).
Loads fast, works on phones, one tap to call or WhatsApp.
Everything Google needs to rank you for your trade + your suburbs. No retrofitting later.
Real reviews, real photos, real people. Customers decide you're legit before they even call.
All three included in every build. You own the code, the domain, everything. Walk anytime.
Most agencies hand you a website then disappear. We hand you the website plus a CRM, calendar, and invoicing built in — all included with Tradie Launch.
Every lead, quote, and job tracked in one place. No spreadsheets, no Post-its.
Customers book directly from your site. You bill them from the same dashboard.
Hosting, SSL, uptime, and small content swaps — sorted, no extra fees.
All bundled into Tradie Launch from day one. Month-to-month after launch. Your data, your domain, your site — yours.
Not vanity metrics. Not "brand awareness". The stuff that actually changes your week.
Your site shows up, they see your work, and they call you — not the cowboy. You win on trust, not price.
Suburb pages, schema markup, GBP linked from day one. Every page built to rank for the searches that bring paying customers.
Real photos, real reviews, real about page. When a homeowner's choosing between three quotes, your website tips it. You look legit because you are.
Built-in CRM, calendar, invoicing — no spreadsheets, no Post-its, no "where did that customer's number go?" The whole pipeline runs from one dashboard.
Your website, your domain, your data. No lock-in. No hostage hosting. Walk anytime with everything we built — but we reckon you'll stay.
Not all websites are equal. Click any feature to learn why it's there and what it does for your business.
85% of people searching for a tradie are on their phone. If your site takes more than 3 seconds to load on mobile, 53% leave before they see your name. We design for the phone first, desktop second.
One tap to call. One tap to WhatsApp. If a customer has to copy your phone number and paste it, you've lost half of them. WhatsApp is even better — tradies can read messages at smoko without stopping work.
Google confirmed speed is a ranking factor. Every second of load time costs you customers. Most tradie sites load in 6–8 seconds. Ours load in under 2. Hand-built code, no WordPress bloat.
Schema markup, title tags, meta descriptions, internal linking, NAP consistency. This tells Google exactly what you do and where you do it. Without it, the best-looking site in the country won't rank. Done once during the build.
Customers check reviews before calling. Pulling them directly onto your website keeps them on your page instead of leaving to find your Google profile. Can increase enquiry rates by 15–20%.
Stock photos scream "template." Before/after photos of your actual work do more selling than any paragraph of text. A kitchen renovation, a switchboard upgrade, a landscaped garden — these photos close the deal.
Most tradies list services as bullet points on one page. A dedicated page per service — "Bathroom Renovations Wellington" — gives customers detail and gives Google a specific page to rank. One page can generate 5–10 calls/month.
A page targeting "electrician in Karori" ranks for that specific search. 5 suburb pages = 5 fishing lines in the water from day one. Most competitors have one generic services page. You have 5+.
Every lead, quote, and job in one place — no spreadsheets, no Post-its, no "where did that customer's number go?" Form submissions land in the CRM automatically. Email, SMS, and WhatsApp threads sit in the same record so the next person who picks it up has the full history.
Pipeline stages built for tradies: New Lead → Quoted → Booked → Job Done → Paid. Every stage is a board you can drag jobs through, with reminders firing automatically so nothing slips. Tags on every contact for trade type, suburb, source — so when you want a list of every Karori plumber lead from the last 90 days, that's two clicks.
Customers book directly from your website — no phone tag, no "let me check my schedule and get back to you." The calendar syncs with your Google or Outlook calendar so you never get double-booked. Set buffer times between jobs (drive time, lunch, smoko) and the calendar respects them automatically.
Auto-confirmations + reminders: Customer gets an email + SMS the moment they book, then a reminder the day before. Tradies who use online booking get 30–40% more bookings than those who only take phone calls — because most enquiries happen after 5pm when nobody's answering the phone.
Send invoices straight from the CRM with one tap on your phone. Customer gets a payment link — tap, pay with card, done. Money lands in your bank in 1–2 days via Stripe. Tradies using payment-link invoicing get paid 2–3 weeks faster than those still emailing PDF invoices with "bank transfer to..." at the bottom.
Includes recurring invoices (great for monthly maintenance contracts), partial payments, deposits, and automatic GST. Receipts auto-generated and sent. Reconciles cleanly with Xero when your accountant gets the books.
99.9% uptime, SSL renewed forever, daily backups, security patches. Hosted on the same global CDN that runs Netflix — so your site loads under 2 seconds whether your customer's in Auckland or Brisbane.
Light maintenance included: 15 minutes a month of small content swaps. New phone number, updated price list, swap a hero photo, add a service to a list — done same-day, no hourly rate, no "ticket queue".
Have a free yarn and we'll give you a straight quote based on your trade, your patch, and what you actually need.
Pricing's straight talk after the yarn — depends on your trade, your patch, and what you actually need. Your domain, content, and data — always yours.
20 minutes. No pitch. Straight talk about your business and what's next.
// Fastest way · usually replied to within the hour